OZESL has partnered with Pricer to supply the only proven reliable Electronic Shelf Label solution currently on sale in Australia.

Pricer, with 30 years in the business, and OZESL, being part of a large group of companies with more than 13 years experience in large installations throughout Australasia, make a multiple award winning team.

This partnership gives customers the assurance that we are here for the long haul.

Cellarbrations Baringa

Cellarbration Baringa is now live with Pricer 4-colour ESLs — delivering a major operational transformation and enabling continuous price optimisation. A big thank you to the Maeva Group for their ongoing trust and support. Proud to partner on this journey!

Cellarbrations Birtinya

OZESL is excited to welcome Cellarbrations Birtinya to the world of Pricer 4-Colour Electronic Shelf Labels (ESLs). Joining the Maeva Hospitality fleet, this store completed a full paper-to-digital transformation in just one day — delivering a cleaner, more modern...

Foodworks Wedderburn

This week took us to regional VIC, installing ESLs at Foodworks Wedderburn. The team wanted to ease into it, completing their liquor dept for now and produce to follow very soon! Thanks to all involved - another smooth install and great to add another AUR store to our...

SmartTAG True Four Colour

The most dramatic, beautiful and clear e-paper ever created

A new generation range of display and electronic shelf label (ESL) designed to engage and communicate using superior resolution graphics and stunning bright colours. Pricer’s unique and scalable infrastructure means longer battery life and greater capacity for changes, updates and use of flash meaning that these are the most highly functional and longest lasting displays and ESLs of their type in the industry.

Unlike all the other ESL suppliers around the world who talk about having 4 Colour ESLs, show fancy videos, and send out glossy brochures, we don’t just talk about 4 Colour PRICER is manufacturing 4 Colour ESLs NOW, we have them in stock and are already installing them.

At OZESL – We walk the talk!

Our Solutions

Our electronic shelf labelling solutions helps you to save time with automatic price updates. We’re more cost-efficient than paper, and improve our customers’ experience with accurate, reliable pricing.

Our Customers